An earned media home run for Luke Farley
His high risk, high reward approach reminds us that governing well is still the best comms strategy in North Carolina
I’ve been continually impressed by the three new Republican executives on the Council of State: Auditor Dave Boliek, Treasurer Brad Briner and Labor Commissioner Luke Farley.
If I were writing my “future governor” piece again, I’d put all three of them on the list near the top.
I’m not in a position to cover all the ins and outs of what they’re doing in their departments, but when something extraordinary happens I feel like I must speak up.
That’s exactly what Luke Farley has just done.
Farley just sat down with reporters after announcing a new initiative to crack down on a rising wave of “struck-by” workplace deaths tied to the state’s warehousing boom. At the same time, he was able to reinforce his victory last month in clearing a long-running backlog of elevator inspections by tightening management and boosting inspector pay.
The result was a glowing article in, of all places, WRAL under the headline “NC’s labor commissioner vowed to ‘make elevators great again.’ So far, he has”
The 10-m…